BGSU Men's Chorus — Alma Mater
Select members of Bowling Green State University’s Men’s Chorus performing the university’s alma mater, while sporting polo shirts featuring the logo I designed.
BGSU Men’s Chorus
Pro bono project for the Bowling Green State University Men’s Chorus. Worked with Associate Professor of Music Performance, Richard L. Schnipke, to develop a logo solution that paid homage to former Men’s Chorus logos while remaining true to BGSU’s brand standards. Aim was to create something that felt “collegiate” and “preppy” with a timeless and classic sensibility. Logo has been used on a variety of materials, such as polo shirts, garment bags, social media, etc.
Video recording was made by select members of the BGSU Men's Chorus in the Summer of 2021 and was jointly produced by the BGSU College of Musical Arts Recording Services and WBGU-TV Public Television.
Select members of Bowling Green State University’s Men’s Chorus performing the university’s alma mater, while sporting polo shirts featuring the logo I designed.
One of the former logos that inspired the refresh. The silhouettes were a key feature that we aimed to update.